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How to Make Your Own Wine Brand

Did you know that wine drinkers tend to stick to the same brand for extended periods, making it one of the most brand-loyal industries? This loyalty presents both a challenge and an opportunity for new wine entrepreneurs. The challenge lies…
How-and-Where-to-Start-Selling-Your-Wine
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How and Where to Start Selling Your Wine

Breaking into the wine industry can feel like navigating a maze—there are countless paths you could take, but only a few will lead you to success. In fact, according to recent market research, over 85% of new wine brands fail to gain significant…
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Wine Marketing, Branding, and Distribution Strategy

As the global wine market is projected to grow to an astounding $456.76 billion by 2028, the opportunities for wine brands are vast—but so is the competition. In an industry where tradition meets innovation, achieving a wine marketing, branding,…
influencer-marketing-in-the-beer-industry
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Influencer Marketing in The Beer Industry

Influencer marketing has become a compelling strategy for brands looking to enhance their market presence and connect more intimately with their audience. This approach leverages the credibility and persuasive power of individuals with significant…
Social Media Strategy for Alcohol Brands
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Alcohol Social Media Campaigns

When was the last time you were at a party or sitting in a bar with friends? There’s a strong chance you remember someone scrolling their phone, and someone else probably snapped a photo (or video) and posted it. So if you’re a maker of drinks, you don’t want to overlook the power of alcohol social media campaigns. But what’s the best network to post on? What kind of content should you post? And, are there rules around alcohol content? Pour a glass, and let’s dive in.
trends in digital marketing
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Digital Marketing Agency Trends

In today's ever-changing digital marketing landscape, businesses must adapt to stay competitive. Choosing the right digital marketing agency requires careful consideration of their unique approach, lead-generation capabilities, and results-driven strategies. Staying ahead of emerging technologies is crucial. Trends like social media advertising, voice search, live videos, AI, and augmented virtual reality are shaping the future. Clients seek businesses with integrity, while engagement-based email marketing and micro-moments drive customer interaction. Rich lead profiling helps personalize contacts. Stay informed and hire a digital expert to achieve growth in 2020.
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Questions to Ask a Digital Marketing Agency

Have you been considering a digital marketing agency? Whether you're overwhelmed with managing your online marketing or unsatisfied with your current agency, asking the right questions is crucial. Find out about their strategy, areas of focus, and how they measure success. Choose a full-service agency like ours for customized solutions that drive results. Contact us now.
Vineyard Social Media Strategy
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Wine Social Media Strategy

Social media has dramatically reshaped the way that people browse the web, connect with one another, and shop for products. It has taken the connectivity promised by the early internet and brought it into every facet of people’s lives. It’s…
Social Media Content Marketing
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How Does Social Media Support Content Marketing

When you’re trying to promote your brand online it can be difficult to decide how to allocate resources. It’s easy to spend a lot of time wondering whether you should invest in content creation or social media marketing. The problem with…
Social Media To Build Brand Authority
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How To Use Social Media To Build Brand Authority

  The term “Brand Authority” is a term created by marketing professionals. You will often hear it in connection with building a Brand Authority Site. This simply means you have a knowledge and/or product above others in your field. Whether…
Why is Traveling Important
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Why Is Traveling Important?

Traveling is an invaluable experience that offers numerous personal and communal benefits. It allows us to appreciate our homes, gain new perspectives on cultures, challenge stereotypes, make friends across language barriers, and broaden our worldview. Whether exploring far-off lands or discovering diverse cultures close by, travel provides a transformative journey that expands our horizons and fosters personal growth.
Interview with Pygmy Elephant
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An Interview with Pygmy Elephant

One of the objectives of our journal is to interview interesting people who embody the digital nomad lifestyle, combining technology with travel to live abroad and run a business. We met Andrew at Betacowork, a coworking space located in Brussels,…
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