The Brandsmen Blog | Digital Branding Resources

How Does Social Media Support Content Marketing

When you’re trying to promote your brand online it can be difficult to decide how to allocate resources. It’s easy to spend a lot of time wondering whether you should invest in content creation or social media marketing. The problem with this sort of thinking is that true success doesn’t come from choosing just one […]

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How To Use Social Media To Build Brand Authority

The term “Brand Authority” is a term created by marketing professionals. You will often hear it in connection with building a Brand Authority Site. This simply means you have a knowledge and/or product above others in your field. Whether your brand is a product, a system, or a design, being the brand authority is […]

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Wine Branding Strategy

How do you choose what wine to drink? We’ve all been there before. Walking down the long aisles of our favorite wine store trying to choose the wine we would like to consume for the evening. Perhaps a recommendation from a friend, a certain style of wine, or something we read on the Internet has […]

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Hostel Marketing

In today's digital age, backpackers rely heavily on their devices to plan their adventures. Hostels must prioritize their online marketing strategies to attract potential guests. Content SEO, blogging, local SEO, and social media are crucial tactics for hostel owners. Digital marketing is essential because travelers are frequently online, use the internet to find activities, trust local information, and rely on websites to gauge accommodations. The Brandsmen specialize in hostel marketing to ensure beds are filled. Contact them for SEO, social media, content, and digital branding assistance.

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Real Estate Keywords for Search Engine Optimization

When it comes to search engine optimization (SEO) for real estate, choosing the right keywords is paramount. Without proper keyword targeting, all your SEO efforts can go to waste. The process of keyword research involves understanding your industry, analyzing keyword traffic, and considering competition. By selecting location-specific phrases and long-tail keywords, you can effectively optimize your real estate website. However, remember that patience is key, as SEO is a long-term strategy. The Brandsmen are experts in real estate SEO and can help you achieve your optimization goals.